If you missed it, check out photos and highlights here. Yes, lots of Alden Richards pics included.
Fun Stuff | By Trixie Reyna on March 4, 2016


It’s been a week, yet I still have a hangover. What an amazing event to be part of!


Coca-Cola ambassador Janella Salvador

Coca-Cola painted Circuit Makati grounds red with fun booths, amazing performances, and thousands of FREE Coke last February 27. Over 10,000 teens and the young-at-heart gathered at the Coca-Cola Taste the Feeling Festival to create special moments with family and friends in celebration of the newest and biggest Coca-Cola global campaign, Taste the Feeling.


Coca-Cola ambassadors Bailey May and Ylona Garcia, more popularly known as the love team BaiLona

Guests captured their different feelings through interactive booths that evoked feelings of fun, kilig, cool, gigil, and more. Coca-Cola ambassadors Enchong Dee, Janella Salvador, Bailey May, Ylona Garcia, and Alden Richards—as we well as other celebrity guests like Nash Aguas, Alexa Ilacad, and Grae Fernandez—filled the venue with good music and good vibes.


Nash Aguas and Alexa Ilacad

The crowd was kept entertained throughout the day with sets from some of the biggest bands today: Up Dharma Down, Sponge Cola, Autotelic, and Cheats, and partied ‘til midnight with DJ Funk Avy and DJ Nina Saputil.


My Coca-Cola Advocacy Center Team with Up Dharma Down performing in the background

“For us here at Coca-Cola, the simple pleasure of drinking and enjoying a bottle of Coke is always an experience. Today, we bring that experience to life by creating even more special moments with everyone through a one-of-a-kind, exciting Taste the Feeling Festival full of fun activities, music, feels, and of course, ice-cold Coca-Cola. One of the highlights of today’s event was how bottles of Coca-Cola ‘skydived’ in parachutes, making everyone excited to taste the feeling with Coke,” said Stephan Czypionka, Vice President for Marketing of Coca-Cola Philippines.


Alden Richards performs two songs on the satellite stage amid thousands of screaming fans. See more Alden photos in the photo gallery below.


There were digital interactive photo booths that allowed guests to pose with their squad and choose different “feel-ters” to edit their shots. These special memories were both shared online and printed out for them to take home. Guests also got to express their emotions and creativity at the coloring wall and body/face art station.


Coloring wall

The Coca-Cola Taste the Feeling Festival is only one of the many fun and exciting activities Coca-Cola has planned this year. The beverage giant will also visit some of the country’s biggest universities, colleges, and tambayans to make everyday moments with teens even more special. Watch for the Coca-Cola Emoticons pack as well, a cool and fun way of sharing your favorite drink with friends and family!


BaiLona chatting with Gretchen Fullido

For more on Taste the Feeling, visit tastethefeeling.coca-cola.com. I also blogged about it here. Like Coca-Cola Philippines on Facebook and follow @CocaColaPH on Twitter and Instagram.

Unmarked photos by Trixie Reyna
Watermarked photos courtesy of Coca-Cola Philippines

Disclaimer: This blogger works for Coca-Cola Philippines.

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